Job Title: Marketing Manager
Job Title: Marketing Manager
Experience: 12 to 16years
Location: Pune/Bangalore/Remote
Roles & Responsibilities:
Fueling Engaging Content: Ignite your creative genius by developing captivating content that embodies our brand image while addressing both business goals and consumer needs. Your words will leave a lasting impression and resonate with our target audience.
Unleashing Data Insights: Harness the power of content marketing data to identify trends and anticipate the ever-evolving needs of our consumers. Your analytical prowess will illuminate the path to delivering remarkable experiences through strategic content.
Conducting Auditory Brilliance: Perform content audits, evaluating the performance of existing content and uncovering opportunities for improvement. With your keen eye and attention to detail, you’ll fine-tune our content symphony for maximum impact.
Bridging Content Gaps: Conduct content gap analyses to identify missing pieces in our content repertoire. You’ll compose the missing notes and create a harmonious blend of content that fills the gaps and delights our audience.
Orchestrating Editorial Excellence: Take the lead in crafting and managing our editorial calendar, ensuring a seamless flow of captivating content. Your organizational skills will keep our content strategy in perfect harmony.
Audience Virtuoso: Develop an in-depth understanding of our target audience through thorough market research, both online and traditional. You’ll become the virtuoso of audience insights, guiding our content strategy and captivating the hearts of our consumers.
Maestro of Automation: Utilize marketing automation platforms like HubSpot, Pardot, and more to orchestrate lead generation and nurturing programs. Through email campaigns, content marketing, paid media, and social media channels, you’ll conduct a symphony of success.
Melodic Optimization: Analyze website and social media performance, transforming insights into recommendations for improvement. Your mastery of web traffic metrics and SEO will fine-tune our online presence, ensuring a captivating symphony across digital platforms.
Harmonizing Search Excellence: Implement and administer search engine programs, including XML sitemaps, shopping feeds, and webmaster tools. Your expertise in SEO and link-building strategies will compose a harmonious symphony that resonates with search engines.
Masterful Campaign Composition: Plan and execute captivating web, SEO/SEM, email, social media, and display advertising campaigns. Your strategic brilliance will ensure our campaigns reach the right audience, driving engagement and achieving remarkable results.
Social Media Conductor: Maintain a captivating presence on social media platforms, including LinkedIn, Facebook, Twitter, Instagram, and more. Your creative touch will inspire and engage our audience, cultivating a vibrant online community.
Performance Virtuoso: Measure and report on the performance of all digital marketing campaigns, assessing them against goals, ROI, and KPIs. Your analytical thinking skills will provide valuable insights and guide our future marketing endeavors.
Qualifications:
- Symphony of Experience: With at least 8+ years of experience in B2B content writing and a strong focus on digital marketing programs, you’ll demonstrate your virtuosity in crafting impactful campaigns.
- Technical Harmonies: Your strong background in technical writing and understanding of Salesforce, Amazon Web Services (AWS), Azure, and similar technologies will give you an advantage in creating content that resonates with our audience.
- Unleashed Potential: As a self-starter who thrives in unstructured situations, you’ll unleash your potential to make a meaningful impact in our dynamic and ever-evolving organization.
- Analytical Composer: Your experience in SEO and web traffic metrics will allow you to make data-driven decisions, composing strategies that focus activities and drive exceptional results.
- Attention to Detail: Your commitment to delivering high-quality work and your meticulous attention to detail will ensure the precision and excellence of every marketing initiative.
- Technical Maestro: Proficiency in MS Word, Excel, and PowerPoint will equip you with the tools to create compelling content and engaging presentations.
Preferred Skills:
- Creative Writing: Bring your creative flair to the forefront, crafting captivating stories that resonate with our audience and set us apart.
- Content Marketing: Show your expertise in developing and executing effective content marketing strategies that engage, inspire, and drive results.
- Content Strategy: Utilize your strategic thinking to develop cohesive content strategies that align with our brand vision and business goals.
- Technical Writing: Your ability to simplify complex technical concepts will allow you to communicate effectively with both technical and non-technical audiences.
- Google Ads/LinkedIn Campaigns: Showcase your proficiency in running successful paid advertising campaigns on platforms like Google Ads and LinkedIn, amplifying our brand reach.
- Marketing Automation Platforms: Experience with marketing automation platforms like HubSpot, Pardot, and others will enable you to optimize lead generation and nurturing programs.
Perks and Benefits:
- Competitive compensation plan and commission structure that recognizes and rewards your contributions.
- Hybrid work culture that offers flexibility and the opportunity to collaborate both in-person and remotely.
- Paid time off to ensure a healthy work-life balance and the ability to recharge.
- Team events, off-sites, and retreats that foster a strong sense of camaraderie and collaboration.
- Health insurance benefits to support your well-being and provide peace of mind.
- Flexible working style that values individual needs and promotes productivity.
Why Choose Us?
At Teqfocus, we are the leading orchestrators of absolute business automation. As a global technology consultant in AWS and Salesforce, we redefine enterprises by bridging the gap between business solutions and technological execution. Our focus on optimizing the customer experience and empowering clients with continuous change sets us apart. With our team of experienced tech gurus, we navigate, guide, and enable companies to accelerate their digital transformation, leveraging our efficient automation processes, tools, and diverse industry expertise.
